As a general rule, all the participants
in the project agree to approximately the same conclusions
concerning the implementation of the project REFITOUR. Their
perspectives are of course different, and thus the causes they
give and the conclusions they draw point in different directions -
but from the same base. The project has broken the ice between the
three sectors, and it is now possible for the people from the
three sectors to imagine a beneficial cooperation among them. The
REFITOUR vision, with all its components, shows the diverse
character and potentials of a conversion from fishery into tourism.
6.a The strengths and weaknesses of this
project's progress
The REFITOUR project with its adjustments
and its limited range is a dynamic and basically reference point
to the future possibilities of converting fishery into tourism.
The educational sector has won considerable experience through the
Sea and Coastal College, Djursland - an experience that has taught
the people involved about the limited range of the educational
sector, and of the unlimited abilities of the people that do
choose to enroll themselves as students. The sector will need
elaboration and to develop if it is to attract the fishermen; on
the other hand, the guides that have been educated, have proven
that they can fit into the REFITOUR vision.
The tourism sector has seen that there are
people who will endure the roughness of the fishermens' sea,
though they are not convinced that the number of these people is
large enough to pay a vessel and its crew. The sector has been
confirmed in the belief that tourists visiting a peninsula like
Djursland are very interested in the sea. The implementation of
REFITOUR during Summer 1997 suffered from a lack of information
being included in the general information material prepared for
tourists visiting Djursland. The deadline for this material is
December of the preceding year, and at that time the REFITOUR
vision had not yet been finalised.
The fishery sector had an opportunity to
discuss their relation to their surrounding society. The rigged
out fishermen have not participated in this debate, and their
attitude towards the REFITOUR vision is unclear. With the project
In Honour of the Fish the fishermen demonstrated that they do not
live up to the general prejudges against them: they actually do
like to talk to people, to show them their craftsmanship, and to
tell them about the fishery, but they prefer to do it on land, in
the harbour. REFITOUR and In Honour of the Fish gave them a unique
opportunity to do this in an economically sensible way. This will
always be a precondition for the fishermens' active involvement in
any project, together with the fact that fishermen simply prefer
to survive as fishermen.
6.b Future possibilities for converting
fishery into tourism
On a European scale the tourism sector seems
more predisposed to have and to fit into a unified approach, than
the educational and fishery sector does. The tourism sector thus
offers the most approriate field for exchange of experiences with
tourists' interest in sailing with fishing vessels, in their
willingness to pay and in their wishes for the content of the
trips. At the same time the tourism sector, like the fishing
sector, can benefit from innovations from other people, thinking
along other routes than the traditional tourism scenarios.
From a tourism sector perspective, the
REFITOUR project has by now made it possible to imagine on-board
marine tourism activities departing from the fishing harbour. The
season for ordinary tourists is rather short, two to three months
during summer, and therefore the vessels will have to sail with
anglers for the rest of the year in order to make a living. The
REFITOUR vision is mainly an option for the fishermen that are
considering to end their fishing. These fishermen and their
vessels can then establish a niche in the trade harbour, where
from they can take tourists out fishing. The conversion in itself
will propably need economical support, but with the combination of
visitors learning about the professional fishery and others
angling for themselves - the trade will propably be economically
viable.
The marketing of the tours must be an
integrated part of the marketing of a local area, such as
Djursland. When the actual season is running, brochures and
posters should be widely distributed. The successful marketing of
the tourist angling fishery will propably require a few years to
be incorporated into the daily routines of the tourism bureaus and
into the holiday plans of the tourists.
The fishery sector in itself can be expected
to take some of the ideas from In Honour of the Fish and use them
as part of their traditional fish days, possibly with public
funding. The In Honour of the Fish project has resulted in a
manual ready for use for harbours wanting to give their visitors a
chance to learn how to filet fish and prepare it - and, most
importantly, to have a talk with a fisherman or two.
The REFITOUR vision is dependent on the
educational sector to continue. Both the tourism and the fishery
sector orient themselves towards the traditional ways of earning
an income. The educational, environmentally informational content
of REFITOUR needs other input to persist. The educational sector
needs to find allies that want to use more effort and money on
developing tours with fishing vessels that have all the
ingredients that a modern tourist - and not least the areas that
he or she visits - might demand.
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